Maybe 6 Music has taken this jibe to heart. Genuinely excellent … Tom Ravenscroft and Deb Grant. It’s generally lighthearted ribbing, and the Self Esteem merch feels more endearing nod than cruel swipe – there is also a “6 Music Daddy” cap – but they are also often described in mocking caricatures: as balding, ale-drinking blokes solemnly nodding alongside bouncing kids.
So breakthrough bands on the station – such as Wet Leg, Yard Act, and even Self Esteem – often attract a healthy following of these re-energised dads.
Broadly speaking, it’s aimed at people who had their formative musical years somewhere between the late 1970s and early 90s, ducked out of following music passionately while work and family life took over, and now with grownup kids, and some disposable cash to burn, dad is getting back into vinyl, lacing up the Converse and busting out the ergonomic lawn chair for festival season.Ħ Music is a one-stop-shop for alternative music if you’ve no desire, or time, to search further afield. “The 6 Music Dad caps are now available.” The 6 Music Dad character – referring to the BBC radio station – is part harmless joke, part slur. ‘The fashion event of the year is here,” announced pop artist Self Esteem in March, of a new addition to her merch store.
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